Tour operators
Inbound operators selling Pakistan to UK and global buyers.
Trade fair guide · London
World Travel Market London 2027: a guide for Pakistani travel firms
World Travel Market London is one of the three big travel trade shows of the year. Pakistani tour operators, hotels and travel companies use it to meet UK and global buyers, and the large British-Pakistani market makes London especially relevant.
Key facts
World Travel Market at a glance
| Item | What to know |
|---|---|
| Dates | Tuesday 2 to Thursday 4 November 2027 |
| Hours | 09:30–18:00, closing at 17:00 on the last day |
| Venue | ExCeL London, Royal Victoria Dock |
| Organiser | RX |
| Visa | UK Standard Visitor visa, £135, applied for up to three months before travel |
| Not Schengen | A Schengen visa is not valid for the UK |
| Airports | Heathrow, or London City, which is close to ExCeL |
Check before travel: visa rules, fees, processing times and event dates change without notice. This page was checked on 11 November 2026 against the WTM organiser (RX) and GOV.UK. Confirm on the official source, or ask us to check for your trip, before you book anything non-refundable.
Who goes
Who from Pakistan attends World Travel Market
Outbound agencies
Firms serving the British-Pakistani market.
Hotels
Properties meeting wholesalers.
Visa
UK timing
You can apply for a UK Standard Visitor visa only three months before travel, so for early November apply in early August. Exhibiting, attending meetings and negotiating are permitted activities on a visitor visa.
ExCeL
Where to stay
ExCeL is in the Docklands, east London. Hotels around Royal Victoria Dock, Canary Wharf and Stratford are closest, and the Elizabeth line links ExCeL with central London and Heathrow.
Buyers
The British-Pakistani market
UK agencies serving British-Pakistani families book flights, Umrah packages and holidays to Pakistan. Go Global arranges corporate Umrah through our licensed Umrah partner; for leisure buyers, bring clear packages and rates.
Diaspora
The British-Pakistani market
Hundreds of thousands of British-Pakistanis travel to Pakistan each year, mostly through UK agencies. WTM is a place to meet those agencies, discuss inbound services in Pakistan such as transfers, hotels and domestic flights, and agree commercial terms.
November in London is cool and wet, and the days are short. Plan transfers rather than walking between ExCeL and evening events in central London, and allow extra time on the Elizabeth line at rush hour. Many travel firms add a day for agency visits in Birmingham or Manchester, where large British-Pakistani communities live.
- Inbound services for UK agencies
- Domestic flights and transfers
- Commercial terms
With Go Global
How we plan World Travel Market trips
Go Global has handled 100,000+ trips, including exhibition teams and buyer delegations. For World Travel Market we confirm the dates with the organiser, plan the visa route first, then book flights, rooms and transfers in London, and our team works 24/7 for travellers on the road.
Timeline
A planning timeline for World Travel Market
4 months before
Register and plan meetings.
3 months
UK visa application.
2 months
Hotels near ExCeL.
2 weeks
Meetings confirmed.
Show week
Stand and buyer meetings.
FAQ
World Travel Market questions
When is WTM London 2027?
2–4 November 2027 at ExCeL London.
When can we apply for the UK visa?
Up to three months before travel.
Can I exhibit on a visitor visa?
Yes, exhibiting and meetings are permitted activities.
Which airport is closest?
London City; the Elizabeth line also links ExCeL to Heathrow.
Plan with Go Global
Planning a World Travel Market delegation?
Tell us who is travelling, when and why. We reply with a plan, the visa route and a quote. Go Global has handled 100,000+ trips, and our team works 24/7 for travellers on the road. Email insights@goglobal.pk or WhatsApp 0320-4111222.