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Trade fair guide · Las Vegas

CES 2027: a guide for Pakistani technology companies

CES, owned and produced by the Consumer Technology Association, is the world’s biggest technology show. Each January it brings global brands, start-ups, investors and media to Las Vegas. For Pakistani software houses, hardware start-ups and distributors it is a place to see the year’s products and meet partners.

6–9 January 2027 Las Vegas Trade only
Key facts

CES at a glance

ItemWhat to know
DatesWednesday 6 to Saturday 9 January 2027
OrganiserConsumer Technology Association (CTA)
VenuesSpread across Las Vegas: the Las Vegas Convention Center, the Venetian Expo and several Strip resorts
AudienceA trade event for the technology industry; not open to the general public
VisaA US B-1/B-2 visitor visa, with an interview in Islamabad or Karachi. Waits were about seven months when we checked.
AirportHarry Reid International (LAS)
RegistrationOnline through the CES website; registration costs rise closer to the show
Check before travel: visa rules, fees, processing times and event dates change without notice. This page was checked on 11 November 2026 against the CES and Consumer Technology Association websites and the US Embassy in Pakistan. Confirm on the official source, or ask us to check for your trip, before you book anything non-refundable.
Who goes

Who from Pakistan attends CES

Software and IT exporters

Meeting US partners, platforms and enterprise buyers.

Distributors

Electronics and accessories importers looking for brands.

Start-ups

Founders exhibiting in start-up areas or meeting investors.

Passport and documents
Visa

The January problem

CES is in early January, and US interview waits in Pakistan were around seven months when we checked. For anyone without a valid US visa, CES 2027 is very likely out of reach. Use it to plan for CES 2028: apply for the visa in spring 2027, so the interview falls well before the show.

Travellers who already hold a valid B-1/B-2 visa can still plan for 2027, but should register and book hotels now.

Exhibition hall
Venues

A show spread across the city

CES uses several venues at once. The Las Vegas Convention Center hosts large consumer electronics, automotive and mobility exhibits, while the Venetian Expo and nearby hotels host start-ups, health tech and smart-home areas, and meeting suites. Shuttles link the venues, and the Vegas Loop runs under the convention centre.

  • Map the halls and suites that matter to you
  • Book meetings before you arrive
  • Allow time to move between venues
Making it pay

Getting value from CES

CES is enormous, and teams without a plan come home with business cards and little else. Decide in advance whether the goal is partners, customers, investors or market research, and book meetings around that goal. Many useful meetings happen in hotel suites and at side events rather than on the show floor.

Pakistani IT firms often find the most value in meeting US companies that already outsource, rather than walking the consumer halls. Prepare a one-page profile with case studies, team size, time-zone overlap and security certifications.

  • Set one main goal for the trip
  • Book suite and side-event meetings early
  • Bring a short profile with case studies
  • Follow up within a week
With Go Global

How we plan CES trips

Go Global has handled 100,000+ trips, including exhibition teams and buyer delegations. For CES we confirm the dates with the organiser, plan the visa route first, then book flights, rooms and transfers in Las Vegas, and our team works 24/7 for travellers on the road.

Timeline

A planning timeline for CES

9 months before

Start the US visa for new travellers.

6 months

Register and book hotels.

3 months

Book flights and set meeting goals.

4 weeks

Confirm meetings and venue plan.

Show week

Arrive a day early; recover from the time difference.

FAQ

CES questions

When is CES 2027?

From 6 to 9 January 2027 in Las Vegas.

Can I attend CES without a US visa?

No. Pakistani passport holders need a B-1/B-2 visa. With long interview waits, most first-time travellers should plan for CES 2028.

Is CES open to the public?

No. It is a trade event for people working in the technology industry.

Where should we stay?

Near the venues that matter to you, usually near the convention center or the Venetian. Compare total prices including resort fees.

Plan with Go Global

Planning a CES delegation?

Tell us who is travelling, when and why. We reply with a plan, the visa route and a quote. Go Global has handled 100,000+ trips, and our team works 24/7 for travellers on the road. Email insights@goglobal.pk or WhatsApp 0320-4111222.